ViewRay designs, manufactures and markets MRIdian, the world’s first and only MRI-guided advanced radiation therapy system that can image and treat cancer patients simultaneously. Their top-notch radiation therapy system aims to improve the safety and efficacy of radiation therapy, leading to improved patient outcomes with reduced side-effects. Our goal was to create a memorable, highly recognizable, ultra premium brand experience that would reflect ViewRay’s groundbreaking product. After many different iterations we ended up coming up with the stunning brand and website you see here that was nominated for (and won) the coveted iDiamond digital design award. What we’ve created for ViewRay is also one of the portfolio items that sways prospective clients to become paying clients. These stunning designs are amongst our best work and have proven themselves over and over again to be amazing sales assets.